Billy Kim, COO of California based HOIST Fitness Systems, is pleased to announce the appointment of Focus Fitness to distribute and support HOIST in India. Kim says the national reach of Focus Fitness India along with their great range of equipment and service reputation made them a natural choice in HOIST’s global growth strategy.

Sudhir Ramdas, Managing Director for Focus Fitness, recently visited the HOIST headquarters in San Diego, California, USA to finalize the partnership. “HOIST has a number of products that fit seamlessly into our current product offerings,” says Ramdas. “The HOIST ROC IT Selectorised and Plate Loaded products are a huge draw with their unique functionality and biomechanics.”